With India’s interior design market predicted to double over the next decade, we spotlight 15 homegrown furniture and homeware brands looking to make an impression on the global stage.
According to a recent IMARC Group report, India’s design market will grow from $31.5 billion in 2023 to $67.4 billion in 2032, fuelled by a boom in real-estate development.
Mumbai looks set to become the nation’s design hub. The city saw the launch of India’s first collectible design gallery, Æquō, in 2022, while a new contemporary design fair, Design Mumbai, debuted this month.
In an interview with Dezeen, Design Mumbai co-founder Piyush Suri said he believes Mumbai will become a destination for the global design market in the coming years.
“The time is now for Indian design to erupt in the international scene,” he said.
The country has numerous design brands looking to be part of this growth story, many of which are finding innovative ways of reinterpreting Indian craft traditions.
Read on for details of 15 Indian design brands worth knowing:
Sār was born in 2017 when brand founder Nikita Bhate asked German designer Pascal Hien to collaborate on a furniture series that reinterpreted Indian lifestyle rituals into a European design language.
The brand now has its own design residence, located in the city of Pune, and a growing furniture range.
Highlights include the Barza lounge sofa, with its distinct overhanging armrests, and the new Rise collection, which takes cues from a traditional Chowki low seat.
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Fifteen Indian design brands worth knowing
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Bangalore-based Phantom Hands is a brand combining heritage products with contemporary designs.
The brand’s first collection, launched in 2015, saw founders Deepak Srinath and Aparna Rao reissue modernist furniture that was originally designed for the city of Chandigarh in the 1950s.
More recently, the brand has released new ranges by designers including Swiss studio Big-Game, Scottish woodworker Derek Welsh and German designer Klemens Grund.
A brand that needs little introduction, Jaipur Rugs is one of India’s biggest interior design exports.
Founded by entrepreneur Nand Kishore Chaudhary in 1978, the brand now employs over 40,000 artisans to produce its intricate handmade carpets.
This year the brand unveiled a collection that takes cues from the architectural details of the historic Alhambra palace in Granada, as well as collaborations with ADML, the studio led by Italian architect Michele De Lucchi, and Chanel-owned yarn atelier Vimar 1991.
Josmo offers a whimsical range of statement furniture and homeware that reflects the eclectic style of its founder and creative director, Goa-based designer Anjali Mody,
The brand’s products often combine digital fabrication technologies with handcraft traditions, resulting in surprising juxtapositions of form and texture.
Josmo has opened a new store in Mumbai, where products on show include the biscuit-inspired Biscoff furniture, the intricately carved Nanyuki dining table and the playful Melt mirrors.
